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New funding is music to the industry’s ears

Cyllid newydd yn gerddoriaeth i glustiau'r diwydiant

On World Music Day [Friday, 21 June], Creative Wales has announced £300,000 in funding to help grow and nurture the music industry in Wales.

The second round of Creative Wales’s Music Revenue Fund 2 will open next Monday [Monday, June 24]. The focus of this round is to help music businesses with: campaigns for new releases; promoting live music; producing music for background or incidental use in the media; and Welsh-language music.

Rural label The Road Records were recipients of the previous round of revenue funding. The funding enabled the label to release an EP from Welsh cross-genre folk duo Samana.

Samana / The Road Records are Franklin Mockett and Rebecca Rose who, in 2019, transformed their rural smallholding in Carmarthenshire into an artistic production house and label, whilst running a nature recovery programme in the valley to offer a sanctuary for artistic practice born from the wild.

Franklin said:

“Creative Wales’ Revenue Music Fund massively helped us to release the EP ‘Dharma’ in 2023 EP. Since its release, it has gained such global attention that we expanded it into a full length, eponymous album - cited by mojo magazine, record collector and KLOF magazine as an outstanding work, attaining 4/5 reviews and above across the board. 

“Our band and label have gathered huge amounts of interest since then and we are hitting the road this month with our sold-out immersive and magical ‘In Tune With The Infinite’ summer tour; an all artist-curated event, played in the round, that we are taking to a small number of unique spaces around the UK.”

Minister for Creative Industries, Sarah Murphy, said:

“Today is a day to celebrate our thriving music scene. For a small nation we can boast superb venues, festivals, promoters, studios and record labels. Across the globe people listen to Welsh stars – from established acts like the Manic Street Preachers or Funeral for a Friend to up-and-coming grassroots talent like Adwaith and Mace the Great.

“I’m committed to making sure talent across the industry – in Welsh and English – is nurtured, supported and developed. So I urge businesses to apply for this funding and build on Wales’ reputation as a great place to make music.”

From Monday music businesses will be able to apply for between £20k and £40k to spend on projects which would benefit from support, due to financial constraints. 

Projects could include: live music promotion; release campaigns for new EPs / albums; additional studio time; or session musicians for example.

The funding covers the full spectrum of contemporary popular music genres (electronic; hip-hop; indie and alternative; metal and punk; pop; rock; etc). It doesn’t cover genres with existing support in place such as classical or jazz music.

Notes to editors

About Samana:


If you'd like to interview Samana, please email

About Creative Wales:

Creative Wales is a Welsh Government economic development agency established to promote and grow the creative industries in Wales.

Our focus is to offer funding, support, and guidance across a range of sectors from TV and Film, Animation – including Immersive Tech, AR/VR – through to Games, Music, and Publishing - positioning Wales as one of the best places in the world for creative businesses to thrive.

We are passionate about creating opportunities for people in the industry. Whether that’s entry-level training or developing and upskilling people already working in our creative sectors. We are committed to investing in people from a diverse range of backgrounds, whether they’re young people, newcomers to the industry or our talented and experienced workforce.

From studio development to grassroots music venues, indie games developers and major international productions, we provide funding, specialist advice and help people within the industry to make connections that will nurture the development of creative projects of all sizes. We also actively promote sustainability, fair work, and equal opportunities for everyone working across our creative sectors.

Whether we are supporting home-grown talent or working to attract international creative projects to Wales, our aim is always to strengthen the industry for the long term and create exciting and rewarding opportunities for future generations.

For more information visit and follow us on socials:
Instagram: @cymrugreadigol 
X: @CreativeWales  
LinkedIn: cymru-greadigol-creative-wales